9 Best AI SEO Tools in 2023 – Rank on Page#1 of Google

best ai seo tools

So, you are a blogger or a website owner and find your website does not rank as expected. It feels so annoying to find that you are not getting the expected traffic, even after creating a compelling article with so much research and effort. That is where an enhanced degree of search engine optimization becomes essential.

A survey by Search Engine Journal found that 49% of marketers reported that organic search has the best ROI among all the marketing channels.

But, more than manual intervention, the use of  AI SEO efforts can be more effective. With the advancement in technology, the use of AI has become extremely widespread. The AI SEO tools have redefined the options for newer opportunities, better search engine optimization of the content, and improved website rankings. From that perspective, we will discuss a few top-end and best AI SEO software tools you can try in 2023.

What is an AI SEO Tool?

AI SEO tool is an artificial intelligence SEO tool that assists you in improving the performance of your website ranking. The AI SEO tool can help you automate several tasks, such as monitoring your site and providing you with insights into improving your SEO traffic. 

The AI SEO tools can help you with several tasks that include improving the content, optimizing meta tags, and enhancing the overall structure of your website. The AI SEO tool performs the same task that a regular SEO tool would do, but instead of having to undertake the research and analysis yourself, the tasks are automated by employing artificial intelligence. 

9 Best AI SEO Tools To Consider [Reviewed In Detail]

When it comes to AI-based SEO tools, remember that a single tool cannot perform all the tasks. We will analyze and review the right AI SEO tools based on Search Engine optimization aspects. 

1.       Surfer SEO

Surfer SEO is one of the most promising and powerful AI SEO tools for your business and focuses on several parameters of SEO techniques that include boosting organic traffic, visibility, and an improved website ranking.  It helps you in writing and optimizing content. The tool picks up the top-ranking pages for your targeted keywords and thus helps you create content with a better chance of ranking and perfect SEO performance.

Surfer SEO works efficiently in helping you compare your site against your competitors and providing you with the best options to optimize content against them. You can use it to create worthy content that search engines find worthy of ranking.

surfer seo

Key Features

  • It can dive deeper into the SERP and help you with the content to outrank your competitors.
  • The tool helps you with NLP (Natural language Processing) suggestions for improving the visibility of your content.
  • AI writing feature that can create an entire blog at the click of a button
  • Built-in plagiarism checker to help you check if any of your content is copied from other sites.
  • Effective integration with other SEO tools such as Jasper, Semrush, WordPress, and Google Docs

Did you know? 68% of all online experiences start with a search engine. That makes SEO important.


  • It harnesses the power of SEO  in finding LSI keywords, and content related to them
  • Includes a keyword research tool
  • Includes a content audit feature that analyses your content and provides you with tips on improving it.
  • Easy-to-use interface


  • Maybe a little confusing for the beginners
  • Expensive for some users

Surfer SEO Pricing

Surfer SEO is offered under different pricing plans. The lite plan starts at $19 per month, while the Essential, Advanced, and Max plans cost you $69, $149, and $249, respectively.

surfer seo pricing

It uses AI to help you optimize content by comparing it with your competitors. But, the tool cannot detect if your site or content is over-optimized. That can lead the users to black hat SEO practices unintentionally. That apart, I found everything else a good option for most of the needs that you may have. 

Best for – It can be the best tool if you are on a budget. It can work best for content optimization if you can take care of over-optimization and on-page SEO optimization. 

2.      NeuronWriter

NeuronWriter is one of the best AI SEO tools available in the market and I personally used it to optimize this article. Just like SurferSEO, this tool, too, uses an NLP algorithm to help optimize your content. It also optimizes Google SERP and provides you access to the competition insights. One of the strengths of the site includes AI writing capabilities. 

You will find the tool to help you with effective link-building and internal linking. The powerful competitor analysis offered by the AI SEO tool analyses your competitor’s content and helps you pick exactly what is likely to drive traffic to your content. Support for as many as 150+ languages makes it a tool with universal appeal.


Key features

  • AI writer capability
  • Can help you find the frequent questions asked related to your traffic 
  • Built-in AI templates
  • Content planner with powerful AI algorithms
  • Also acts as a keyword research tool


  • Helpful in avoiding writer’s block
  • Can help outrank competitors
  • Includes plagiarism checker
  • Can write perfectly SEO-optimized articles


  • No auto insert of semantic keywords in the articles available.
  • Google search console (GSC), WordPress (WP), and plagiarism checker are not available in the bronze plan.

Newronwriter Pricing

The bronze plan starts at 19 Euros. Other higher-priced plans include the Silver plan at 37 Euros, Gold Plan at 57 Euros, Platinum plan at 77 Euros, and Diamond plan at 97 Euros. At today’s date, you can find a lifetime deal on AppSumo starting at just $69.

neuronwriter pricing

One of the efficient and powerful tools for content planning with an ability for highly optimized SEO campaigns is what I would treat the tool as effective for. It is also effective when you compare it to the competitors. If you are into NLP optimization, which is the need of the hour today, this is the right tool for you. NeuronWriter is also one of the best SEO content optimization software with a lifetime deal.

Best for – NeuronWriter is the right choice of SEO software tool for marketers and agencies dealing in content optimization.

3.      Frase.io

Frase is a highly efficient AI content writer who simplifies the task of optimizing the content that Search Engines find easily.  With over 30000 clients, some of whom are huge names, Frase is primarily used for content briefs and outlines. It can generate content briefs in just under 6 seconds, which should prove its capabilities.

Frase excels with its Google Search Console analysis. It helps you discover your top-ranking keywords and their average ranking position. The topic planner is another feature that we found unique in the AI SEO tool. Input a keyword, and you will get an array of long-tail keywords. Using them can help improve your search rankings effectively.


Key features

  • Efficient creation of content briefs and outlines
  • Generates quality content that is capable of higher conversion.
  • Content optimization through competitor analysis and suggestion of the best keywords, headers, and concepts that you can include in the content
  • Team projects for an easier and simpler collaboration


  • Helps in multiple SEO tasks that include writing, keyword research, and SEO optimization 
  • Keywords and content ideas generation
  • An easy-to-use content optimization dashboard
  • Easier optimization of existing content and site audit feature to compare with your competitor’s site


  • No free trial plan is available
  • Fails to autosave at times

Frase.io Pricing

The Solo plan begins at $14.99 per month. Other high-end plans are available at $44.99 (Basic) and $114.99 (Team).

frase.io pricing

As far as my experience with the tool is concerned, I found the feature where it can efficiently scrape the ‘People Also Ask’ section to create easy questions and answers to be quite effective. Google Search Console integration makes it a trusted tool for optimizing your content completely.

Best for – Those of you looking to get valuable insights for improving your content would find it one of the very decent and efficient AI SEO tools in 2023. It can be the right one for anyone who is looking to enhance their SEO strategies to outrank competitors.

4.      Outranking

Outranking is a tool that specifically combines both human intelligence and AI together. The tool is designed to provide content creators and teams with saving enough time that they would otherwise spend improving their ranking. Outranking is a tool that helps you in creating attractive and rank-worthy blog outlines, briefs, titles, and campaigns.

Outranking analyses the top-ranking pages and uses this information to find opportunities to make your content rank higher. A few features you stand to gain with the tool would include answering People who also ask questions, improving your subheadings, and writing meta titles and meta descriptions, making it one of the best tools for content clustering.


Key features

  • AI writing capability, including first drafts and content briefs,  lets you get your content faster
  • Efficient content optimization for keywords, higher ranking, and better search intent in your content
  • It helps you write content 10x faster
  • A powerful SERP analysis


  • A combination of SEO tool cum content writer
  • Can easily optimize the existing content
  • Helps you in a faster content creation
  • The easy-to-use interface


  • It can be a little expensive for some of you

Outranking Pricing

The plan begins at $7 per month for the first month and $69 monthly from the second month onwards. The other plans would include the Pro plan at $ 129 per month, and Company at $249 per month.

outranking pricing

It is a perfect tool to create SEO-friendly content or optimize the existing content hassle-free.  While most other tools are merely focused on AI content, Outranking combines SEO and writing in one tool.

Best for – SMES would find it a great SEO tool. It can also be a good companion for freelancer content writers.

5.      GetGenie

If you love a plugin-like experience with your AI SEO tool, GetGenie should provide you with the best and perfect answer. That way, you would be able to integrate the SEO optimization features directly into your website. The tool lets you get the insightful actions that you can take up to help improve your SEO content visibility and ranking.

The availability of as many as 30 (or even more) templates to help you optimize the content on your website makes it a premium AI SEO software tool. As an efficient AI writing tool, it can create highly in-depth content. The best part is that you can invoke GetGenie from within your WordPress interface.


Key features

  • Ease of use with the effective WordPress integration
  • SEO writing assistance powered by AI
  • Contains a blog writing wizard feature to write an entire blog post for you
  • Helps create long-form content with 30+ AI templates
  • Helps generate taglines


  • High-efficiency content scaling up
  • Makes use of GPT 3 for better AI assistance
  • Can create highly personalized content
  • Offers you a powerful and efficient quality control


  • It would need human input to make the article of quality
  • The free version of the software is quite limited

GetGenie Pricing

Starter Pack offers free access to its services for one website. The paid plans begin with the Writer plan at $16, the Pro plan at $ 41, and Agency plan at $ 83.

getgenie pricing

GetGenie is a highly optimized and powerful SEO tool for creating absolutely optimized content. As long as our first-hand experience is concerned, we found the tool covers even the minutest of details. It should be a good choice that you can go with for your content marketing strategy. 

Best for – It should be the prime pick for beginners. If you are just starting out your journey as a website owner, the tool does pack in a host of features that are beginner friendly. 

6.      Kafkai

Most of the AI SEO tools include AI writing assistants, and Kafkai is another great option that you would find to be quite impressive. It can efficiently generate readable and unique content with the help of AI. The tool does not write like a machine without emotions. Rather, it writes like a real human, making it a preferred choice for AI writing.

The capability to write content in a logical manner would make it a truly formidable pick helping you get an upper hand in the SEO game. Of course, you may find a few cases of grammatical errors, but still, you would find it a very decent pick to go with. 


Key features

  • A good option to write content faster and in tune with the SEO point of view
  • Provides you with as many as 10 drafts in the advanced mode
  • Does support a huge number of niches
  • Support for multiple languages


  • Can generate unique and fresh content from scratch
  • Uses a powerful AI SEO algorithm
  • No steep learning curve
  • It can work with any browser


  • A 3-day trial duration is quite less

Kafkai Pricing

You can check out the tool at a three-day trial pack. The basic plan starts at $ 199 per month. The other plans are available at $ 129 per month (Printing Press), $ 49 per month (News Room), and $ 29 per month (Writer), 

kafkai pricing

The AI writer can create unique and fresh content every time you throw some query t it. However, a good number of blogs and articles it created lacked depth. Most of them appeared to be light fluffy, even when they met all the SEO requirements. The info was not much deeper and informational.

Best for – It can be the right choice for anyone who is looking to create content from scratch. It can be a good choice for bloggers and marketers. 

7.      Texta

Texta.ai is a tool that provides you access to one of the excellent options in how to write outstanding articles in a jiffy. You can generate articles for blogs, SEO, ads, or even for social media. If you are a designer, entrepreneur, marketer, or anyone dealing with content creation, you will find it to be a decent addition to your kitty. 

A straightforward layout coupled with a user-friendly interface is what would make it stand out from the rest. Texta can be an effective tool for both small businesses and startups alike. It has more than 30 tools to help you work with the best content creation process possible.


Key features

  • It assists you in article generation. It is a powerful long-form content generator.
  • Support for multiple languages – some of them including English, Dutch, Italian, Japanese, Russian, Italian, French, Chinese, Polish, and Spanish. More languages will be added soon.
  • It helps you look for content ideas and thus assists you in an effective brainstorming
  • You can create the outlines for the blogs and articles with ease and simple steps
  • Helps create insightful and catchy titles for your blogs.


  • It completely eliminates human error. 
  • Easy to use and saves a lot of time
  • It can help improve the workflow
  • Plagiarism checker


  • It may be a little difficult to translate into other languages
  • May not be able to convey human emotions

Texta Pricing

The starter plan begins at $ 10 per month. The other higher plans are available at $ 17 per month (Pro Max) and $ 29 per month (Pro Max Plus).

texta pricing (ai seo tools)

It is a powerful AI copyrighting tool and works efficiently exactly as it promises. If you find it difficult to create sales copy or blog articles, you would ideally find it very easy and practical to write them with Texta. It also doubles up as a perfect and powerful content improvement tool. 

Best for – It is one of the right AI SEO tools for designers, entrepreneurs, marketers, and small enterprises who may find it tough to create automatic creation of content. 

8.      MarketMuse

If you are looking for an automated tool for content analysis and on-page SEO, nothing can be better than MarketMuse. This is an AI-driven SEO tool for content analysis and monitoring and is backed by AI. I personally liked the feature that lets you create outlines for blogs or articles. It can help develop an effective content strategy for your website. 

The tool makes use of NLP, and that can prove to be extremely effective in improving your content strategy. It provides you an insight into the keywords that your target audience may be interested in. The tool can help you in checking out the quality, relevance, and comprehensiveness of your content more effectively and efficiently. 


Key features

  • It helps in effective content planning. You can avail of site level, page level, and other SERP insights with ease 
  • The content briefing feature is what I loved the most as the content creator myself. It assists in the creation of a content outline if you are confused about how to begin.
  • The content optimization features offered by the tool are much impressive. It helps you in fixing low-quality content and even the outdated pages
  • Natural language processing and AI-powered analysis


  • Highly powerful content optimization
  • A comprehensive and detailed keyword analysis
  • User-friendly interface
  • An all-in-one SEO software tool
  • More efficient than other tools in the market


  • A little expensive price tag
  • Some features may be overwhelming if you are a beginner

MarketMuse Pricing

The tool offers a free plan. Apart, you can opt for the paid options available at $ 149 per month (standard), $ 399 per month (Team), and a premium plan that can be customized as per your requirements. 

marketmuse pricing

MarketMuse definitely impresses with its outstanding features and functioning. Consolidating the best content creation and marketing is indeed a tough task, and the AI SEO tool makes it rather easy and simple to work with. The expensive price tag is what made me rethink a bit on it. There are several tools in the market that are lower priced and offer similar or better features.

Best for – If you are looking for a powerful tool for content planning, this is the right tool that can simplify your efforts. The tool has been trusted by hundreds of small businesses, making it a promising one.

9.      SE Ranking

Last but not least, in our list of the top AI SEO tools, SE Ranking is what packs in a lot of features that can go a long way in promoting your organic traffic to a considerable extent. One feature of the SEO software tool that I found quite practical is Rank Tracker. The feature lets you track the performance of your keyword and compares it with the other competing websites.

The AI SEO software tool also features an AI-powered site audio functionality. That way, you can undertake a complete overview of your website. The tool shows you a complete in-depth analysis of each of your keywords. You can also check out the backlink checker tool, which further enhances the performance of your website performance.

se ranking

Key features

  • On-page SEO checker capability making it the best content marketing tool
  • Customized white-label reporting
  • It assists you in creating content clusters that can be edited using AI
  • A fully detailed on-page SEO progress report and provides a website audit


  • Provides a customizable step-by-step guide to succeed with your SEO strategy
  • Complete competition research
  • A quick overview of the SERP of your competitors
  • The AI SEO tool suggests tips  for technical SEO improvement


  • A limited number of options for PPC experts
  • A little complicated pricing option

SE Ranking Pricing

The Essential plan begins at $ 39.20. The Pro plan can be availed at $ 87.20, while the Business plan is available at $ 191.

se ranking pricing

If you have been searching for an all-in-one SEO tool, SE Ranking should prove to be an effective option for almost all practical purposes. The easier integration with the Google Search Console helps you improve your SEO strategy. You can also get the detailed SEO analysis delivered to your inbox. 

Best for – If you are looking for the best experience in website audits and checking your backlinks, the tool should prove to be extremely effective. It can assist a lot in analyzing the competition and helping you in effective content marketing. 

What are the benefits of AI SEO tools?

An AI SEO tool can have several advantages and benefits. It can be a great way to make your brand rank much higher. It can help you always stay ahead of competitors.

Some benefits that you stand to gain with the AI SEO tools can include:

It improves the efficiency and speed

AI SEO tools can be a great way to help optimize your content and assist in efficient and productive content marketing. You will eliminate the time-consuming tasks and work quicker. Choose an SEO software that helps in improving the speed of the site. 

Helps improve customer experience

AI SEO tools can provide more relevant content to your target audience. These tools can bring a high degree of personalization to your content. Your clients will keep coming back to you.

Better website rankings

The AI-powered SEO efforts can help you garner more and better ranking. These SEO tools help in achieving the best user experience, and that can prove to be much more effective in letting you experience a better impact on your search engine rankings. These tools can analyze competitor performance to help you plan the best strategy. 

The Closing Thoughts

The concept of AI SEO tools is not new for content creators and bloggers. Grammarly and Yoast SEO are perhaps something each one of us knows. However, with the huge growth of AI tools for SEO of late, the concept of AI SEO tools has further improved. We have made an attempt to rank and review the best tools in this compilation. 

Each of these best AI SEO tools available helps you in getting more traffic to your website and helps to sustain better engagement. Choosing the right AI SEO tool can be tough. The tools compiled here should help you find the best AI tool that meets your needs.


Mastering SEO is essential for businesses and solopreneurs alike. The median salary of a US-based SEO expert is $60,548/year.

To start a career in Search Engine Optimization (SEO), learn more about the digital marketing analyst career path.

Frequently Asked Questions (FAQs)

 Does SEO work?

Yes, SEO definitely does work. It is essential for the effective organic growth of your website. It can help you improve your website traffic. This can also go a long way in improving brand awareness to a considerable extent. Following SEO best practices is the key to better optimization. 

What are On-page SEO and Off-page SEO?

On-page SEO content refers to the task of optimizing the web page content for search engines and users. Some on-page SEO optimization strategies would include optimizing the title tags, content, and internal links. The off-page SEO content is the action that is taken outside the website. These would include backlinks and mentions on other websites. 

How effective is AI in SEO?

AI SEO is quite helpful in increasing the productivity and efficiency of your content marketing. It can go a long way in promoting expertise, authoritativeness, and content relevance. It can help automate and streamline SEO-related tasks and processes more effectively. The AI SEO content strategy can help you improve the quality and effectiveness of your SEO campaign. 

How Can AI SEO Tools Improve Website Organic Performance?

AI SEO tools can be much more effective and efficient in helping you improve your keyword research and content optimization. It can also aid you in an efficient, competitive analysis. The AI SEO tools can be quite practical in offering you better insights into keyword trends and an option to analyze backlinks more effectively. They can offer you tips and suggestions on how to improve your search rankings. Using AI to help in content optimization is the best that can happen to you.

Can AI SEO tools be used by businesses of all sizes?

Yes, all businesses can use AI SEO tools irrespective of their size and type of business. AI SEO tools can work with almost every business and help them scale up their business. However, check out the individual SEO considerations to make. 

How long do I need to wait to get SEO results?

The right answer is between 4 to 12 months. The longer answer would be to target the low-competition keywords, in which case you may begin seeing the results in just under 4 to 6 months. Several AI SEO tools can be used to hasten up this process. 


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